Production-ready Maruti Suzuki eVX Launched on November 4
Leveraging the current business environment in the Indian automotive industry, Maruti Suzuki presented the new production electric SUV eVX on November 4, 2024. This is a notable milestone for Maruti Suzuki to formally establish its involvement in the global electric vehicle industry, highlighting its commitment toward sustainable mobility.
India EV Market
According to Precedence Research’s report on the India electric vehicle market size accounted for USD 11.36 billion in 2024 and is predicted to be worth around USD 1,053.10 billion by 2034, growing at a solid CAGR of 57.3% from 2024 to 2034.
The eVX is designed to meet increasing consumer interest in electric SUVs for use on roads in India and other countries. Many features and innovative technologies implemented in the eVX design claim to revolutionize users’ experience of electric transportation.
The eVX is assembled with an advanced electric powertrain, which brings quite tangible performance characteristics, including a maximum speed of 180 km/h (112 mph), while the acceleration to one hundred kilometers per hour is in 6.9 seconds or even less, which indicates its performance in the segment of electric SUVs. Another key highlight of the SUV is a high-capacity battery that, according to the company, enables approximately 500 kilometers (about 310 miles) range on a single charge to address the range issues that potential EV buyers worry about.
The launch of the eVX is one of the company’s strategies to contribute to EV production in India. According to the Ministry of Heavy Industries and Public Enterprises, the Indian EV market will have a vast growth prognosis, assuring electric vehicle sales of over one million per year from 2025.
Projected Electric Vehicle Sales in India (2023–2025)
| Year | EV Sales (Million Units) |
| 2023 | 0.9 |
| 2024 | 1.3 |
| 2025 | 1.5 |
The eVX proves Maruti Suzuki’s intent to disrupt the existing EV SUV segment dominated by Tata Motors and Mahindra. The French automobile giant is keen on aiming the eVX in the middle of the market, following its attractive and competitive pricing and the feature-laden elements that the eVX is expected to come with. Thus, the eVX is expected to attract a broad customer base in its target market, such as environmentally conscious consumers and technophiles.
Current and Upcoming Electric SUVs in India (2024)
| Company | Current Models | Upcoming Models | Projected Launch Date |
| Maruti Suzuki | 0 | eVX | November 2024 |
| Tata Motors | 1 | Nexon EV | 2024 |
| Mahindra | 1 | XUV400 | 2024 |
| Hyundai | 1 | Ioniq 5 | 2024 |
The eVX has the potential to revolutionize the Indian market for electric vehicles by increasing the discoverability of electric SUVs. These two transformations in Maruti Suzuki’s business reflect a new clear tendency towards more sustainable means of transportation.
The first production version of Maruti Suzuki eVX is an important step for the company and the entire auto industry in India. Additionally, Pininfarina and Rivian unveiled their new high-end electric sport utility vehicle, eVX. As more car manufacturers join the electric vehicle bandwagon in India, the eVX is ready to be a torchbearer in moving toward a cleaner future in transport.
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Aditi, a powerhouse in the world of market research with over 14 years of experience, driving insightful narratives for the rapidly evolving electric vehicle (EV) industry. With a sharp eye for detail and an innate ability to decode trends across multiple sectors, Aditi is more than just an expert—she's a trendsetter. Her special interest in the ICT and automotive industries, combined with cross-domain expertise, allows her to approach EV news from a fresh, multifaceted perspective.
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